Category Latest News & Tips

Imagine this: You’re scrolling through a series of blog posts and reach the end of the page. Here, the text says, “Read More”, directing you to a longer list of content. You click through and continue enjoying the blog posts.…

Managed placement targeting on the Google AdWords Display Network is one of the most efficient marketing tools advertisers have in their locker.

In today’s online marketing world it isn’t enough just to get people to your website in order to make a sale.

Social media user trends are shifting, and instead of flocking to Facebook, millennials are choosing the image-based Instagram to document their lives.

Once upon a time, you only had a few choices for a generic top level domain (gTLD) – the little string of letters appended after the last “dot” on your domain, like .com, .org, .net. But the past couple of…

Whether you should hire a Search Engine Optimisation Consultant is a discussion that most online marketing teams will have sooner or later.

Take a look as we take a deep dive into calculating what a customer is actually worth.

For years digital marketers have predicted mobile search would surpass desktop. In 2014, we finally saw it happen. It’s no surprise that we’re now seeing consequences for websites that are not mobile-friendly in search. Starting April 21st Google will include…