Category Latest News & Tips

To use www or not to use www seems to be a never-ending question from business owners and SEOs alike. This is one of the top questions we get during sales calls, and we decided to take on the challenge…

Your website’s “link profile” is essentially how the World Wide Web sees your site. Discover what a "natural" link profile is and why you need one.

The SEO Works have touched on the types of search queries in an SEO article about Google’s RankBrain. There are three main types of search queries that people use on the internet: SEOs can liken the goals of optimizing web pages…

Have you ever clicked on an article and had to wait an extremely long time for it to load? Or maybe you’ve run into a nasty pop-up that you can’t get rid of so you end up throwing your phone…

All search marketers are familiar with keyword research – it’s a standard practice for all SEOs and has been the first step of any solid search marketing strategy since the early days of Google. But what will happen now that…

In a Search Engine Marketing campaign, think of SEO as the key strategic marketing approach and PPC as your tactical, fast response tool.

People love to travel. In fact, they love it so much that hospitality has become a $550 billion industry. Online booking represents roughly 40% of total travel sales. In 2015, Online Travel Agencies (OTAs) brought in $150 billion in gross…

Is Wikipedia part of your digital marketing strategy for SEO? If you’re working on a national brand, or an industry leading, expert organisation, it should be part of your plan. (If you need help, our professional SEO Services could be…

The Metrics That Matter What you see isn’t necessarily what you get. It is a common misconception that the most important indicator of website performance is ranking first. That metric alone doesn’t necessarily mean you’re getting more customers. This is…